South Korea’s Credit Card Companies Push Cultural Marketing
Amid white-hot industry competition, South Korea's credit card companies are investing heavily in culture in a bid to attract more customers. Welcome to cultural marketing.
Amid white-hot industry competition, South Korea's credit card companies are investing heavily in culture in a bid to attract more customers. Welcome to cultural marketing.
The latest tourism ad, released by the Seoul gov, is aimed for the streets of NYC. The original design has been criticized for undertones of sex tourism.
Drugs and sex appear inseparable in South Korea. Drug names used as Twitter hashtags are almost always accompanied by terms linked to sex and women.